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Friday, June 18, 2010

B.O. update: 'Raavan' has below the mark opening, reports disappointing

Raavan The much-anticipated RAAVAN did not fetch the desired start on Friday. While certain big city plexes opened to a 50% to 60% to 70% response, the response at smaller centre plexes and also single screens was much lower, in 20% to 25% to 30% range. Even in Mumbai, which contributes heavily from multiplexes, the occupancy was extremely erratic. In the recent past, films like HOUSE FULL, BADMAASH COMPANY, KITES and RAAJNEETI had opened to a terrific start and the industry was expecting a similar start for RAAVAN. But the reports of RAAVAN -- the audience feedback specifically -- is extremely mixed, tilting towards negative.

RAAVAN has had an extensive release in the Hindi version and therefore, the Friday numbers might be better due to this reason, but the fact remains that the opening day business is below expectations. Now let's see how Saturday and Sunday fares!

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